The  platform

One OS. Configured to the experience you want to ship.

PlayOS isn't one fixed product. We tune the hardware and the AI to the experience you're selling — from a simple talking plush to a vision-aware companion to baby care — then ship it under your brand.

Choose  the experience

Three experiences today. More to follow.

Talk & respond

ESP32-WROOM
Feels like a walkie-talkie that answers.
Press-to-talk or wake word
Single-turn questions & answers
Lowest BOM cost
Great for simple plush & figures
Most partners start here

Real conversation

ESP32-S3
Feels like a friend who talks back.
Continuous two-way dialogue
Remembers names & context
On-device + cloud Voice SLM
Our core companion experience

Sees & understands

S3 + camera
Feels like a companion that watches & reacts.
Vision: objects, gestures, pages
“Show me” interactions
Richer play & learning
For premium, higher-priced SKUs
+ More to followMotion, multi-toy play, screens-as-accessory and more; the roadmap grows with the platform. Need something not listed? That's exactly what the call is for.
Kheelona Magic Box exploded view: enclosure, PCB, speaker driver, gaskets and fabric grille
palm-sized
One  module, every shell

The Magic Box: PlayOS, in a box.

A palm-sized module — custom PCB, MCU, mic array, speaker — running PlayOS. Drop it into any shell and the shell comes alive.

kheelona-os · module spec
MODULEECU · PCB + MCU + mics + speaker
FIRMWAREaudio · OTA · safety · device-mgmt
INFERENCEedge (ESP32) · or cloud
VOICE SLM<1B params · multi-language
SDKlanguage packs · curriculum · voices
APPparent: config · progress · SOS

The same module powers Lumi, Lori and every partner product — when PlayOS gets smarter, so does your shelf.

Under  the hood

The full stack. You drop in one module.

Ecosystem
PlayOS
Magic Box
Ecosystem servicesCustom stories · curriculum · language packs · partners
Parent-app endpointsConfig, progress, language packs — in the parent app
PlayOS cloud + AIVoice-to-voice · Voice SLM · content pipeline · OTA · safety
PlayOS firmwareAudio pipeline · OTA · safety filters · device mgmt
PowerBattery · BMS · USB-C charging · power management
HardwareCustom PCB · mic array · speaker · enclosure
ComputeESP32-class MCU · edge AI inference
The  integration journey

From call to shelf in 4–6 weeks.

1
Spec the experience

On our call we pick the tier + hardware to match your product and price point.

2
Get the Magic Box

We deliver the module — PCB, MCU, mic array, speaker — sized to your tier.

3
Flash + integrate

Certified firmware drops onto your line; the SDK connects cloud, app and content.

4
Ship your brand

Your shell, your IP, your shelf — on sale in 4–6 weeks.

Next  from the platformComing soon

The Voice SLM: the voice brain, as an API.

A sub-1B-parameter voice-to-voice model — no text in the middle — built for the latency and edge constraints of real toys, not datacenter assumptions. Partners get it as API credits from Q4 2026.

We're collecting proprietary, consented kid-safe conversation data now — every PlayOS product on a shelf makes the model smarter.

Voice SLM

Voice-to-voice: latency low enough for toys
Physical-AI optimised: tuned for edge constraints
API credits: Q4 2026 public launch
Trained on consented, kid-safe conversations

Tell us the experience. We'll spec the product.

You bring the shell and the brand. We bring the soul.

Book a partnership call